ABOUT NYRAH

ECLECTIC. ETHICAL.
ETERNAL.

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THE STORY

OUR
STORY

Who would you be if no one was watching? Your true self?

Step into the world of Nyrah, where the only chains that exist have pendants and ethically sourced diamonds on them. Founded by diamond expert Rahul Mehta and jewelry designer Rajvi Chowdhary, Nyrah designs reflect your unique flair and inner free spirit. Each piece is crafted from high-quality recycled materials and ethically sourced diamonds, ready to amp up any fit to match your vibe.

Our Mission? To empower you to embrace your individuality and break free from what you’ve been told is acceptable and ordinary. We dare you to wear your true self with pride while giving Mother Earth a big ol' hug—one traceable diamond at a time. Whether you’re fashion-forward or eco-friendly, we’ve got you!

THE ROSE

AN ODE TO OUR ROSE

Why 'Nyrah'? The brand is named after
Rahul’s little niece, Nyrah, a formidable force
of nature at just 2 years old. It’s a legacy to
celebrate her carefree playfulness and
remind her to cherish what makes her
special. ‘Nyrah’ means "Beauty of the Rose,"
and we proudly honor our little rose with this
trademarked Nyrah Rose.

OUR VALUES

OUR VALUES

VALUES THAT DRIVE US

DESIGNS THAT AGE LIKE FINE WINE
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DESIGNS THAT AGE LIKE FINE WINE

We reimagine classic jewelry and create modern designs that never go out of style; they just get better with age.

DON’T DARE TO BE DIFFERENT - DARE TO BE YOU
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DON’T DARE TO BE DIFFERENT - DARE TO BE YOU

We want you to be rebellious, defiant and daring when it comes to championing your individuality. You’re the main character, and our jewelry is your trusty sidekick!

SUSTAINABLE BESTIES FOR LIFE
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SUSTAINABLE BESTIES FOR LIFE

All our pieces are crafted using recycled gold and silver and ethically sourced diamonds. We know, it’s our biggest flex.

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Eco Vision

Our
Sustainability Flex

At Nyrah, we believe that one should never have to choose between owning their style and protecting the planet. We’re all about sustainable sparkle—from our ethically sourced diamonds to the one-of-a-kind designs you’ll love.

Our promise is simple - keep the environment in mind, always. Our everlasting designs are made with high-quality materials, ensuring that both quality and style, last long. We use recycled silver and gold to reduce environmental impact. Our diamonds are sourced from trusted suppliers who comply with industry standards. And our craftspeople bring generations of expertise to every piece. You might say we have tunnel vision with our eco-vision.

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